A popular activewear brand is opening it's first-ever pop-up shop at Bicester Village soon.
Gymshark will be opening the store this month and it will trade until January 2025.
As Europe’s leading designer outlet, Gymshark said this presents the "perfect opportunity" for it to bring its brand to the "off-price shopping experience".
The gym wear retailer will also open three more permanent stores in Amsterdam, London and Manchester.
Gymshark will open the doors to its store London, a 9,000 square ft site at Westfield White City in early 2025, following its opening of a store at Westfield Stratford City this July and and a store on Regent Street in October 2022.
Gymshark is headquartered in Solihull and was founded in 2012 by Ben Francis.
The brand quickly gained traction in the industry and now has a total social media following of over 18 million and customers in over 230 countries across 14 online stores.
Hannah Mercer, General Manager of Wholesale and Retail, Gymshark, said: “All the locations not only have incredible footfall and iconic heritages for shopping, but are in cities renowned for communities that are passionate about health and fitness and love the gym.
"So, I couldn’t think of better places for us to really accelerate our strategy and truly show our intent to bring the IRL Gymshark experience to so many more members of our community”.
The Oxford Mail has contacted Bicester Village for comment.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here